Toast Studio is a multiplatform production house based in Montreal.
We’ve been creating, developing and deploying brands in a multiplatform context for over 10 years. Our works is oriented around three axes: branding, convergence and transmedia.
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Archives by month: December 2008
Canada’s Most Popular Search Queries of 2008
Here are Canada’s most sought-out trends of 2008. A couple days ago, Google posted its famous Google Zeitgeist. It compiles the billions of queries made on the search engine in 2008, listing the most researched topics in Canada and around … Read more
Barack Obama’s Campaign Logo, the Making-of
The American campaign completely over-shadowed its Canadian counter-part and while I’d be interested in learning more about the design of the Conservatives’ logo, I’ll stick to what I found via Brand New. Sol Sender was the head of Sender LLC, … Read more
Sexy Packaging
What more to add… Seal designed by the French (now living in London) Jules Tardy. (via Unplugged)
How to Make a Lion Roar… a Recipe
While we were looking for the appropriate term for the sound a lion makes, we stumbled upon the recipe to make the perfect electronic grrrrrrrrrrrrrrrr. I’m glad I found that out… (…and a medium-sized bird goes “cui cui” in French, … Read more
New Foundry by Thinkdust
Thinkdust, a Nottingham-based agency, is launching a new font, Miyagi, inspired by the famous 70s and 80s font, Yagi Link Double while simultaneously launching a new digital type foundry, HypeForType. They’re looking for talented type designers, for those of you … Read more
Controversial Pepsi Ads… and Apologies
Pepsi Max recently launched a very controversial ad campaign. Developed by BBDO Dusseldörf, it depicts three variations of a suicidal calorie. In one, the calorie has a noose around its neck and a puts a bullet to its head; in … Read more
Penguin Books, a brand that has survived and kept its integrity for 70 years
Penguin Books is an English publishing house that has passed the tests of time. For the past 70 years, when you see their book covers, you instantly know who published it. From the very beginning, Penguin Books had its business … Read more
Audi Brochure, 1939
There’s something I find very appealing about vintage brochures. This one for Audi, dating back to 1939, is particularly interesting. The scan came out remarkably well (note the embossing on the cover) and on the final pages, there’s something decidedly … Read more
Christoph Niemann Illustrations. Coffee and Paper Napkins.
Christoph Niemann has illustrated children’s books, made the cover of the New Yorker and much, much more. He lived in New York for 11 years but has now moved to Berlin with his family, all while continuing to work with … Read more
Twice as FAST !
You know… as soon as I saw the commercials on TV for the new iPhone, I was really impressed by the performance and the speed at which the applications seemed to run. I even told myself it was vastly superior … Read more