History has shown us time and time again that in order to survive, you must be able to adapt yourself or risk disappearing. Above all, developing an adaptation strategy is to be creative.
It is interesting to note the newspaper industry’s display of innovation to survive the crisis affecting it:
A very visual presentation of news online,
An increase in reader contribution,
Subject treatment according to popular demand
Pooling of efforts, as shown here and here.
The visual aid is of unused newspaper racks in San Francisco.

(via Interfaces riches, Fred Cavazza, Read Write Web, Novovision)