March 2010

I Love Paul Rand

11 Mar 2010, Posted by Alexandre Gravel in Uncategorized

Paul Rand on wikipedia The Officiel Paul Rand website

I ♥ stop motion

11 Mar 2010, Posted by Julie Dufour in Uncategorized

Stop motion is a frame-by-frame animation technique closely related to cartoons. It involves taking a number of photographs of objects and moving them ever so slightly between each shot. Viewed at high speeds, it gives the illusion that the whole is alive. The results are…

4 brands that have successfully aligned their brand image

01 Mar 2010, Posted by Alexandre Gravel in Advertising, Branding, Design

Just as Brand image alignment bears questions related to strategy and planning, it also spawns creative and technical issues. Fuel Your Creativity shows us here examples of 4 brands that have brilliantly succeeded in aligning their brand image: Reggina Estate, by Jordan Jelev – an…