Toast Studio is a multiplatform production house based in Montreal.
For over 12 years, we’ve worked with content creators, producers and brand owners. We maximize the value of their entertainment properties and products by preparing them for brand extensions on multiple platforms.
Every Monday morning, we recommend one must-read article. Only one.
Archives pour l`auteur: Alexandre
Traditional content broadcasters are feeling the effects of these brands-as-publishers. This year, it was possible watch PGA’s Masters Tournament on CBS (and ESPN, and others). The regular broadcast, with commentators whispering the latest chip shot or the current leaderboard. The … Read more
Every week, we send out our newsletter. The concept is simple: Monday, 6AM, one article to read. In short, every Monday morning, we recommend a must-read article (only one). A relevant article that can talk about branding, marketing, transmedia, management, … Read more
While half-watching the Super Bowl, my girlfriend tells me “Have you seen Oreo’s stunt on Twitter? It’s everywhere!” Indeed, after close to 15,000 retweets, this tweet from Oreo has generated a lot of buzz: Power out? No problem. twitter.com/Oreo/status/29… — … Read more
Tabeo, a tablet for children developed by Toys’R’Us. If your products are intended for young people, you know that everything needs to be conceived and reconceived for the specific audience you’re targeting. Content is constantly adapting to its targeted public, … Read more
“Arrested Development” is back…on Netflix. Here’s what this might mean. The cult series “Arrested Development” was canceled by Fox in 2006. In Spring, 2013, it’s coming back (that’s right, 7 years later) with a new 13-episode season which will be … Read more