Social web

What is the ideal length for online video?

28 Apr 2014, Posted by Alexandre Gravel in Content, Interactive, Social web

How many characters? Words? Minutes? Statistics tell all for online content. I have yet to analyze how many words, paragraphs, characters I have averaged in the past two years doing this newsletter, it’s something I’d be curious to do. I’ll add it to my ever-growing…

YouTube videos have value, Dreamworks gives us proof

06 May 2013, Posted by Alexandre Gravel in Social web

YouTube channel AwesomenessTV acquired by Dreamworks for 33M$ Industry media outlets have been talking about this for the past couple days. The first important acquisition of a YouTube channel by a “major.” AwesomenessTV publishes shows destined to teens and tweens on its YouTube channel (well,…

Evolution of the Web: from 1.0 to 4.0

10 Jun 2010, Posted by Alexandre Gravel in Interactive, Social web, Toast

We know we are currently in the Web 2.0 era. But what’s next? Here’s the short story. 1.0 The Web (original) – Connects information 2.0 The Social Web – Connects people 3.0 The Semantic Web – Connects knowledge 4.0 The Ubiquitous Web – Connects intelligence…