Category archives Techno

Our Tools: Large File Transfer via WeTransfer

This post is the first of a series showing the tools we use at Toast Studio—tools that enable a design studio like ours to work in high gear. As an agency (as for many other companies), we very often have … Read more →

March 1, 2012 , André Farhat // Posted in Techno, Toast, Tools | Post a comment

Porn and Innovation On Line, Prostitution and Direct Payment, Small Business Branding for Not-So-Small Businesses (#3Links)

A very simply string, #3Links offers a selection of interesting articles chosen among our reading lists of the last few days. Porn Is No Longer A Leading Indicator of Web Innovation Evetybody knows that the Internet porn industry is far bigger that … Read more →

December 15, 2011 , André Farhat // Posted in Brand Image, Design, Innovation, Interactive, Techno, Urban, Voyeur | Tagged , | Post a comment

[position filled] Job Offer: PHP/Drupal Developer <? echo “Chief Geek”; ?>

PLEASE NOTE THAT THIS POSITION HAS NOW BEEN FILLED. We are on the look-out for a chief geek, a PHP/Drupal developer to join our team.  Are you the ideal candidate? Do you know someone who is? If you want to … Read more →

October 15, 2011 , Alexandre Gravel // Posted in Interactive, Techno, Toast | Post a comment

Of How Angry Birds Became a Transmedia Component

On March 22 2010, Angry Birds Rio was made available in App Stores worldwide (as the trailer so eloquently puts it). So what makes this new edition of the game so different? After all, various variations of Angry Birds already … Read more →

March 22, 2011 , Alexandre Gravel // Posted in Advertising, Interactive, Media Convergence, Techno | Tagged , , , , , , , , , , , , | Post a comment

.WWF: A green alternative to .PDF

A brilliant and oh so simple alternative by WWF Germany. WWF documents are similar to PDFs, but they are non-printable. Download the WWF software, save your document in the new format and protect the environment. (via adverblog)

December 8, 2010 , André Farhat // Posted in Advertising, Life, Techno, Urban | Tagged , , , | Post a comment

Photoshop and iTunes Now Available in 3.5″ floppy disks!

Nowadays, computer science teachers are faced with an odd challenge. Explaining the meaning of the “Save” icon on most applications, namely : the floppy disk, aka the diskette. Indeed, most young people today wouldn’t know a floppy disk if it … Read more →

December 6, 2010 , Alexandre Gravel // Posted in Art, Design, Techno | Tagged , , , , , , , , , , | Post a comment

WebP, Google’s New Image Format

Google recently announced the release of its new image compression format, called WebP (pronounced Weppy, or wĕpˈē). Google’s primary objective is to modernise image formats on the Web as to reduce the loading time of web pages. It’s now possible … Read more →

October 16, 2010 , Mathieu Rivest // Posted in Interactive, Techno, Tools | Post a comment

New Microsoft Campaign for Windows 7: “Get a life!”

We rather enjoy Microsoft’s approach for its latest Windows 7 campaign. The concept: Our phone is so intuitive and user-friendly that you won’t have to spend a lot of time looking at it. “Less stop and stare. More glance and … Read more →

September 26, 2010 , Alexandre Gravel // Posted in Advertising, Techno, Urban | Post a comment

NuCaptcha: unintelligible words now on video

First off, what’s a Captcha? A Captcha is a type of test designed to tell man (aka user) from machine (i.e. computer). You no doubt had the opportunity to see such an image composed of scrambled letters on an Internet … Read more →

August 19, 2010 , Mathieu Rivest // Posted in Interactive, Techno | Post a comment

iPhone4 + Community of Deaf People = Excitement

Apple announced the launch of the iPhone 4 today (July in Canada). Obviosuly, it creates great excitement in the tech community (guilty as charged, being a consummate early adopter*). I do, however, think that one community—one who overal rarely gets … Read more →

June 7, 2010 , Alexandre Gravel // Posted in Life, Techno, Urban, Work | Post a comment