Storytelling and radio, what a mix

23 Feb 2012, Posted by Alexandre Gravel in Life, Media Convergence, Urban, Work

I’ve been listening to Vinyl Cafe, broadcasted on CBC Radio, for a long time now. Each week, Stuart McLean illustrates the power of spoken word by telling us simply–without any fuss–a story. There’s Dave, Morley, the dog, and the kids, of course, but also the…

Porn and Innovation On Line, Prostitution and Direct Payment, Small Business Branding for Not-So-Small Businesses (#3Links)

15 Dec 2011, Posted by Alexandre Gravel in Branding, Design, Innovation, Interactive, Techno, Urban, Voyeur

A very simply string, #3Links offers a selection of interesting articles chosen among our reading lists of the last few days. Porn Is No Longer A Leading Indicator of Web Innovation Evetybody knows that the Internet porn industry is far bigger that we think. For “ages”, the…

Movember 2010 post-mortem: How We Raised Over $3,000

13 Dec 2010, Posted by Alexandre Gravel in Life, Toast, Urban

If you know Toast well or well enough, you certainly have heard of Movember throughout the month of November (We particularly pushed the subject on our Facebook page). We are especially proud of the sum we raised during our first participation in this movement. Now…

.WWF: A green alternative to .PDF

08 Dec 2010, Posted by Alexandre Gravel in Advertising, Life, Techno, Urban

A brilliant and oh so simple alternative by WWF Germany. WWF documents are similar to PDFs, but they are non-printable. Download the WWF software, save your document in the new format and protect the environment. (via adverblog)

PROJECT Magazine on the iPad: a Mess Jammed With Potential

06 Dec 2010, Posted by Alexandre Gravel in Design, Interactive, Type, Urban

PROJECT magazine (launched by Richard Branson on November 30th) shows what the future of magazines on tablet PCs could be. They have indeed successfully created an interesting mix of video/slideshow/rich content and static text. After playing around with the application, my first thought was that…

Movember: Make a donation, get a t-shirt!

08 Nov 2010, Posted by Alexandre Gravel in Toast, Urban

We’ve talked about it here, Toast is getting involved with Movember during the entire month o’ November. To follow our progress, we also recommend you follow us on Facebook. This week, we are launching a  new exclusive line of t-shirts on the Movember theme. NEW:…