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A new platform: a tablet for children

Tabeo, a tablet for children developed by Toys’R’Us.

If your products are intended for young people, you know that everything needs to be conceived and reconceived for the specific audience you’re targeting. Content is constantly adapting to its targeted public, but what about now when we see that platforms are doing the same thing?

Next October 21st in the United States, the Toys “R” Us Tabeo tablet goes on sale.

The article for this morning includes some basic details, but what’s interesting here is to see the “physical” platform, comparable to tablets we have already seen, but completely designed with children in mind.

Will this be a breakthrough that gets noticed? Is this really something the market needs? We’ll see.