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Content marketing and branded content

Think like a brand, act like a broadcaster.

Contact an expert, today
 

We are audience builders. We develop and execute content strategies tailored to your brand.

 

Content strategy

Content creation

Content distribution and amplification

Content strategy

A well thought-out, planned and prepared content strategy is at the core of a successful content marketing program.

⛑ Content strategy bootcamp

🎯 Business objectives analysis

⚖️ Definition of performance indicators (KPI, ROI)

🗒 Market research and audience analysis

🗄 Audit of existing content assets

🕺 Personas development

🗓 Editorial calendar planification

💬 Definition of the tone and manner of the brand

Content creation

A well-executed content strategy, through high-impact content creation, brings results and engagement with your audience.

🏢 Branded content

📹 Short-form video marketing

🎭 Brand films

🎧 Podcasts

📄 Articles

📓 Whitepapers

📸 Photography

📈 Content optimization (SEO, copywriting, updates)

🏳 Content adaptation in 12 languages

Content distribution and amplification

Just producing content is not enough, you need to make sure it is deployed on the right platforms and amplified where needed with the right tactics.

📐 Content performance measurement (KPIs, analytics)

🎛 Social media management

👩‍💻 Community management

💰 Native advertising – Social media marketing (SMM) – Search engine marketing (SEM)

😎 Influence marketing

We serve a broad range of clients from a wide variety of industries.

🏪 Retail

Showrooming is not the only way shoppers have changed. Visitors and customers want to connect with your brand and want to make sure they can trust what you are offering.

How well is your retail brand positioning itself in this new online-offline ecosystem?

🛍 CPG

Your brand must adjust to today’s consumers reality. Being on social, having a newsletter and producing the most engaging video is key to creating that strong relationship your brand needs, but you can do so much more.

How well does your team execute on relationship-building content initiatives?

👫 B2C

Brands must connect with consumers on a deeper level. In the past, consumers voted with their wallets. Today, they vote with their time.

Is your brand providing enough value to consumers so that they are willing to actually spend time with you online and offline? How strong is your relationship with them?

🧑‍🏭 B2B

It is essential you build a strong relationship with your product’s buyers, throughout the buying cycle. You need to have content tailored to every persona in their buying group.

Is your sales team well equipped to be able to bring value to leads, customers throughout their lifecycle with your brand?